Recently as a part of an online interactive banner advertising campaign we had decided to include Yellow.co.nz into the media plan.

In summary ? it’s impossible to advertise on Yellow.co.nz. For such a big company that makes a majority of its money (perhaps close to all) from advertising, I was surprised. First a sales freeze, and now waiting on false promises. It?’s been over a month and I still haven?’t even seen a rate card when I was ready to book last week and even let them know. Compare this to using a console like Google AdWords, and I?’d take any day.

I do have to admit; the new site looks nice and works a lot better than the old one. However, it has been the biggest challenge to book any advertising.

The saga started over a month ago when I first contacted them for a rate card. First via an online form and after no response for 3 days, I followed up with a phone call to find out the funniest part ? they had a sales freeze.

Monday last week, I tried calling again and talked a nice young guy, who seemed to know what he was talking about and said he would help me by sending out an advertising rate card. Well that just made my day, until about 4 hours later when nothing had come through yet. So I called back, was transferred to him and left a message on his voice mail. Then, called back one more time about 5pm and got his voice mail again, I think the harsh role of advertising sales had taken its toll and he had gone home for the day.

I gave it a couple of days and tried calling again, this time making sure I let them know my situation of waiting on false promises and a lovely lady this time seemed oh-so friendly and surprised with my bad service to date. She vowed she?’d get a rate card out to me soon.

The next day rolls around and I get a call back (Talk about exceeding customer expectations, gold star for this). This time she just wanted to find out some more details about the campaign and some more contact details about me and who I was and said she?’d confirm availability and get a rate card to me ?"soon?". Brilliant.

Here I am today (one week later from first telling them I want to book) and I?’m waiting for the return of a call from multiple messages I have left.

Anyone else want to sell us some advertising?